NetEnt Casino Games
NetEnt is a premium, world-leading B2B supplier of digitally distributed casino systems and games, used by many of the industry’s most successful operators with the vision of driving the Online Casino Market through Better Gaming Solutions. The cornerstones of NetEnt Casino Games success are relationships built on trust and solutions built on innovation. Continued innovation is intrinsic in the Company’s ethos, which is realized in the delivery of first-class gaming products and services.
NetEnt’s award-winning CasinoModule™ is a complete gaming system featuring over 200 best-of-breed games and a powerful Back Office. The games are renowned in the industry for their high entertainment value and create the ultimate experience for the player.
NetEnt, listed on Nasdaq OMX Stockholm, was born from the heritage of one of Scandinavia’s leading off-line casino operators, in 1996, and is one of the original pioneers of online gaming. With its finger firmly on the pulse of emerging industry trends, NetEnt invests heavily in its people and its products to bring unrivalled commitment, passion, and innovation to the world of digital gaming.
Rich in cultural diversity, NetEnt casino games has a global industry presence, with operations in Sweden, Malta, Ukraine, and Gibraltar. More than 500 highly talented full-time employees are based in various locations across Europe, all with the same thing in common; a passion for delivering the very best in gaming.
The NetEnt group comprises of several companies with operations in Sweden, Malta, Kiev, Gibraltar, and Alderney. The main two offices are located in Sweden and Malta. Per Eriksson is the CEO of the parent company, Net Entertainment NE AB. The CEO has the overall responsibility for all the operations in Sweden and reports to the Board of Directors. The business in Sweden includes finance, administration, IR and technology development, while sales, product management, marketing, and support is located in Malta.
In order to stay ahead of the maturing online gaming market, NetEnt casino games invest heavily in people and technology. This is to ensure that the highest level of service and innovation is delivered to customers. Greater demands are being placed on product offerings, in terms of complexity, entertainment value, and availability. NetEnt is recognized for its high-quality games, innovation, and ultimate entertainment experience, all inspired by the core drive of delivering first-class gaming products and services that give maximum entertainment to the player and increased ROI to the operators.
The market for online gaming is expected to reach approximately €29 Billion in 2014, an increase of 12% compared to 2013. Casino gaming represents approximately 21% of the total online gaming market. NetEnt’s market share of the European online casino market, in 2013, was approximately 31%, which is a 4% increase from 27% in 2012.
Regulated markets are clearly carving the future of online gaming. In recognition of this, NetEnt continuously monitors, plans and develops its operations for smooth entry into new regulated markets. The process of gaining a license, and being compliant in the chosen jurisdiction, is challenging. NetEnt’s extensive experience in the new market entry can help online gaming operators take advantage of these opportunities.
One of the cornerstones of the success of NetEnt casino games is the impressive portfolio of state-of-the-art games that has been carefully cultivated over the years. Better Gaming™ is about delivering the best in graphics, the best in sound, and the best in mathematics. It’s about delivering the best of the best. Innovation in Better Gaming™ has, is and always will be NetEnt’s core focus strategy.
NetEnt’s 15 years’ experience of developing online gaming systems and games, combined with 45 years’ experience of land-based casino operations is unique to the market. Not only does this show NetEnt’s continued commitment to impact the industry, but it also showcases their knowledge and expertise of how to build a successful casino. Thanks to a combination of passionate and talented game developers and continuous investments in R&D, innovative and exciting games are delivered to customers every month. The games are built using the latest in gaming technology and are released in line with a schedule that best supports NetEnt’s customers.
High payout in NetEnt casino games
Throughout the development process of all new games, extreme attention is paid to every detail. All games are brimming with exciting features, high-quality graphics, and engaging storytelling. They are developed on a high payout in the range of 95-98%, which has a positive impact on player lifetime value. This is unique in the industry and ultimately leads to a high Average Revenue Per User (ARPU).
All NetEnt casino games provide support for player protection according to G4 guidelines, issued by the Global Gambling Guidance Group, to fulfill the terms of the International Responsible Gambling Accreditation System. Additionally, all games are verified during a 3-month internal test and quality assurance process, followed by an independent review and verification. This forms a seal of credibility, which extends to licensees and their casino operations.June 14, 2017